As Thomas had begun writing for film and television, he did not resume his teen detective idea for several years.
Writing a novel could take months for Thomas, whereas a television script only took several weeks.
Wallace is forgiven and Eli "Weevil" Navarro (Francis Capra), the bikers' leader, becomes Veronica's occasional ally.
At Mars Investigations, Duncan and Lilly's mother, Celeste Kane (Lisa Thornhill) hires Keith to ascertain if her husband Jake is having an affair, despite her open contempt for both Keith and Veronica.
Keith is busy with other projects, and Veronica takes it upon herself to follow Jake.
Veronica takes photos of him at the Camelot hotel as he meets with an unseen woman after midnight.
These events shock Veronica and she changes her attitude towards her former friends, becoming tough and cynical.
Estranged from all her "09er" friends—wealthy students from the fictional 90909 ZIP code—including Duncan and Lilly's ex-boyfriend, Logan Echolls (Jason Dohring), and feeling the drop in income and status that her father's dismissal from office brings, Veronica takes a part-time job in her father's newly opened private investigation agency, Mars Investigations.
Although it ranked low in the ratings, the pilot was critically acclaimed and Bell's performance as the protagonist was praised.
Thomas originally wrote Veronica Mars as a young adult novel, featuring a male as the protagonist.
He changed the gender of the protagonist because he thought a noir piece told from a female point of view would be more interesting and unique.
Sheriff Lamb exposes Wallace as the witness, and despite Wallace's attempts to retract his accusation, Lamb walks away with proof from the in-store video camera.
Wallace's duct-taping is PCH retribution for his honesty.